{"id":12517,"date":"2023-05-05T09:55:17","date_gmt":"2023-05-05T07:55:17","guid":{"rendered":"https:\/\/www.intesys.it\/journal\/?p=12517"},"modified":"2023-06-06T12:19:12","modified_gmt":"2023-06-06T10:19:12","slug":"piattaforme-e-modelli-di-vendita-b2b-fai-le-scelte-giuste-e-aggiungi-valore-al-business","status":"publish","type":"post","link":"https:\/\/www.intesys.it\/journal\/digital-transformation\/piattaforme-e-modelli-di-vendita-b2b-fai-le-scelte-giuste-e-aggiungi-valore-al-business\/","title":{"rendered":"Piattaforme e modelli di vendita B2B: fai le scelte giuste e aggiungi valore al business"},"content":{"rendered":"

Indice dei contenuti<\/span>
  1. Perch\u00e9 la scelta della piattaforma di e-commerce B2B \u00e8 strategica<\/a><\/li>
  2. Come deve essere una buona piattaforma di B2B commerce?<\/a><\/li>
  3. Verticalizzazione delle piattaforme: scegli soluzioni specializzate per il tuo digital commerce B2B<\/a><\/li><\/ol><\/div><\/div><\/p>[vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text]\n

    Vi abbiamo parlato di mobile commerce B2B, di portali self-service, di flessibilit\u00e0 e ampia scelta nelle modalit\u00e0 di pagamento, di omnicanalit\u00e0 e di personalizzazione sui vostri e-commerce B2B: ma tutti questi strumenti apportano vantaggi solo se sostenuti da una o pi\u00f9 piattaforme tecnologiche valide. Allora in questo nuovo articolo vi parliamo di piattaforme abilitanti per i vostri modelli di vendita B2B, e abbiamo approfondito l\u2019argomento durante il nostro evento Digital Commerce Days 2023<\/a>. Leggi l\u2019articolo e guarda l’evento on demand per saperne di pi\u00f9.<\/h4>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][divider line_type=”No Line” custom_height=”10″][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text]\n

    Perch\u00e9 la scelta della piattaforma di e-commerce B2B \u00e8 strategica<\/h2>\n

    Nel mondo del Digital Commerce B2B<\/strong> sono aumentate le richieste di nuove funzionalit\u00e0 e servizi<\/strong> da aggiungere al processo di vendita. Inoltre, ad essere aumentate sono anche le aspettative degli utenti<\/strong> in merito alla comodit\u00e0, semplicit\u00e0, velocit\u00e0, sicurezza e affidabilit\u00e0 delle piattaforme di commerce delle aziende.<\/p>\n

    Stando a questi presupposti, tutti i nostri precedenti articoli sull\u2019e-commerce B2B<\/a> tornano ad essere validi, ma oggi aggiungiamo un tassello in pi\u00f9: come fa un\u2019azienda B2B ad offrire al proprio cliente questa qualit\u00e0 di navigazione su tutti i nuovi servizi aggiuntivi del mondo B2B<\/strong>?<\/p>\n

    Con la scelta delle piattaforme tecnologiche giuste<\/strong><\/a>.<\/p>\n

    Guardate alla piattaforma come il mezzo<\/strong> tramite il quale riuscire a raggiungere determinati obiettivi di business<\/strong>, fondamentali soprattutto nel B2B:[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][divider line_type=”No Line” custom_height=”10″][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” equal_height=”yes” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” advanced_gradient_angle=”0″ overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=”” gradient_type=”default”][vc_column column_padding=”padding-3-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”right” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” advanced_gradient_angle=”0″ gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-bottom” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” gradient_type=”default”][nectar_icon_list animate=”true” color=”Accent-Color” direction=”vertical” icon_size=”small” icon_style=”no-border”][nectar_icon_list_item icon_type=”icon” icon_family=”iconsmind” text_full_html=”simple” title=”List Item” id=”1686046420609-2″ tab_id=”1686046420610-1″ icon_iconsmind=”iconsmind-Master-Card” header=”Facilitare le intermediazioni con i tuoi clienti, fornitori e grossisti”][\/nectar_icon_list_item][nectar_icon_list_item icon_type=”icon” icon_family=”iconsmind” text_full_html=”simple” title=”List Item” id=”1686046420643-4″ tab_id=”1686046420644-3″ icon_iconsmind=”iconsmind-Cash-Register” header=”Abilitare in modo pi\u00f9 semplice e pratico le tue vendite”][\/nectar_icon_list_item][nectar_icon_list_item icon_type=”icon” icon_family=”iconsmind” text_full_html=”simple” title=”List Item” id=”1686046420653-8″ tab_id=”1686046420654-3″ icon_iconsmind=”iconsmind-Venn-Diagram” header=”Fornire uno spazio che funge da hub per tutta una serie di servizi aggiuntivi ma richiesti”][\/nectar_icon_list_item][nectar_icon_list_item icon_type=”icon” icon_family=”iconsmind” text_full_html=”simple” title=”List Item” id=”1686046420665-9″ tab_id=”1686046420666-4″ icon_iconsmind=”iconsmind-Checked-User” header=”Aumentare le conversioni, le vendite e soprattutto la fidelizzazione dei tuoi clienti”][\/nectar_icon_list_item][nectar_icon_list_item icon_type=”icon” icon_family=”iconsmind” text_full_html=”simple” title=”List Item” id=”1686046420681-3″ tab_id=”1686046420682-10″ icon_iconsmind=”iconsmind-Globe-2″ header=”Aprire le tue prospettive di crescita anche al mercato globale”][\/nectar_icon_list_item][nectar_icon_list_item icon_type=”icon” icon_family=”iconsmind” text_full_html=”simple” title=”List Item” id=”1686046420696-5″ tab_id=”1686046420697-3″ icon_iconsmind=”iconsmind-Monitor-Analytics” header=”Ottenere importanti big data per conoscere meglio il tuo cliente e accontentarlo.”][\/nectar_icon_list_item][\/nectar_icon_list][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][divider line_type=”No Line” custom_height=”10″][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#000000″ bg_image=”12454″ bg_position=”right center” background_image_loading=”default” bg_repeat=”no-repeat” scene_position=”center” text_color=”light” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” advanced_gradient_angle=”0″ overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”padding-4-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” constrain_group_2=”yes” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” advanced_gradient_angle=”0″ gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” gradient_type=”default”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text]\n

    REGISTRAZIONI DISPONIBILI<\/h5>\n[\/vc_column_text][vc_column_text]\n

    Digital Commerce Days 2023<\/h3>\n

    Vendite B2B: aumentare la competitivit\u00e0 con il Digital.<\/h4>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][nectar_btn size=”medium” open_new_tab=”true” button_style=”see-through-2″ color_override=”#ffffff” hover_color_override=”#ffffff” hover_text_color_override=”#000000″ icon_family=”none” text=”OTTIENI LE REGISTRAZIONI ” url=”https:\/\/www.digitalcommercedays.it\/digital-commerce-days-iscrizione-evento-2023\/?utm_source=journal&utm_medium=banner&utm_id=Digital+Commerce+Days+2023″][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][divider line_type=”No Line” custom_height=”10″][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text]\n

    Come deve essere una buona piattaforma di B2B commerce?<\/h2>\n

    Cos\u00ec, tutte le complessit\u00e0 che subentrano nel mondo B2B<\/strong><\/a>, come la complessit\u00e0 della filiera, dei flussi di gestione e delle transazioni, possono essere contenute<\/strong>, o addirittura azzerate, ma solo con una piattaforma adatta, sicura e facilmente integrabile<\/strong>.<\/p>\n

    Infatti, prima di scegliere una piattaforma piuttosto che un\u2019altra, \u00e8 importante valutare<\/strong> quanto facilmente quella piattaforma si integra con i sistemi IT e tool digitali gi\u00e0 presenti<\/strong> nella tua azienda, e quindi non ti fa correre pericolosi rischi di lock-in con i tuoi fornitori, e che sia di facile utilizzo<\/strong> sia per i clienti esistenti \u2013 ormai abituati ai modelli di vendita tradizionali \u2013 e sia per i potenziali nuovi acquisiti.<\/p>\n

    Dopodich\u00e9, anche se \u00e8 vero che avere una piattaforma B2B ti permette di avere accesso a dati importanti per la profilazione<\/strong>, \u00e8 essenziale che questi vengano protetti; dunque, scegli una piattaforma che protegga al massimo i dati dei tuoi clienti<\/strong> (nel B2B, infatti, i dati rilasciati sono di una certa delicatezza e importanza).<\/p>\n

    Infine, uno dei nostri consigli, \u00e8 quello di evitare piattaforme all-in-one, ma di proiettarsi su piattaforme specializzate<\/strong> che poi, con le giuste e flessibili architetture sottostanti, possono essere integrate tra loro.<\/p>\n

    Verticalizzazione delle piattaforme: scegli soluzioni specializzate per il tuo digital commerce B2B<\/h2>\n

    Infatti, come abbiamo visto, ci sono elementi fondamentali nel Digital Commerce B2B<\/a>, e trend del 2023 che sopravviveranno al futuro<\/a>, che una piattaforma B2B non pu\u00f2 non avere:[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][divider line_type=”No Line” custom_height=”10″][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” equal_height=”yes” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” advanced_gradient_angle=”0″ overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=”” gradient_type=”default”][vc_column column_padding=”padding-3-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”right” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” advanced_gradient_angle=”0″ gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-bottom” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” gradient_type=”default”][nectar_icon_list animate=”true” color=”Extra-Color-3″ direction=”vertical” icon_size=”small” icon_style=”border”][nectar_icon_list_item icon_type=”numerical” text_full_html=”simple” title=”List Item” id=”1686046420973-3″ tab_id=”1686046420974-5″ header=”Ottimizzazione anche per il mobile commerce”][\/nectar_icon_list_item][nectar_icon_list_item icon_type=”numerical” text_full_html=”simple” title=”List Item” id=”1686046420993-9″ tab_id=”1686046420994-0″ header=”Possibilit\u00e0 di adottare un approccio omnicanale”][\/nectar_icon_list_item][nectar_icon_list_item icon_type=”numerical” text_full_html=”simple” title=”List Item” id=”1686046421003-2″ tab_id=”1686046421003-10″ header=”Servizi di personalizzazione”][\/nectar_icon_list_item][nectar_icon_list_item icon_type=”numerical” text_full_html=”simple” title=”List Item” id=”1686046421018-2″ tab_id=”1686046421018-9″ header=”Assistenza clienti”][\/nectar_icon_list_item][nectar_icon_list_item icon_type=”numerical” text_full_html=”simple” title=”List Item” id=”1686046421034-1″ tab_id=”1686046421034-9″ header=”Flessibilit\u00e0 e scelta nei pagamenti”][\/nectar_icon_list_item][nectar_icon_list_item icon_type=”numerical” text_full_html=”simple” title=”List Item” id=”1686046421048-8″ tab_id=”1686046421049-4″ header=”Portali self-service”][\/nectar_icon_list_item][\/nectar_icon_list][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][divider line_type=”No Line” custom_height=”10″][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text]Queste sono esigenze specifiche e richieste dal mercato, e ognuna di queste deve essere eseguita senza rallentamenti; il processo di acquisto B2B<\/strong> deve essere facilitato<\/strong> e reso friendly e accessibile al pari di quello B2C<\/strong>, e solo piattaforme specializzate possono offrire una qualit\u00e0 del servizio davvero alta.<\/p>\n

    Vuoi fare un replatforming? Approfondiremo caratteristiche, tipologie e strategie di scelta per le piattaforme B2B durante Digital Commerce Days, con esperti e partner di eccezione! Scopri l\u2019agenda dell\u2019evento<\/a>.<\/h4>\n

     <\/p>\n

    I fornitori di piattaforme B2B e i nostri partner<\/h3>\n

    Ad esempio, BigCommerce<\/strong> <\/a>\u00e8 fornitore di una piattaforma SaaS che facilita le integrazioni, le personalizzazioni e l\u2019approccio omnicanale<\/strong>; Jmango<\/strong><\/a> invece \u00e8 specializzato nel commercio elettronico B2B con soluzioni per app mobili<\/strong> completamente integrate con le piattaforme esistenti; aziende come MultiSafepay<\/strong><\/a> invece sono leader nell’offrire soluzioni variegate, sicure e flessibili di pagamenti sugli e-commerce<\/strong>; Calicantus<\/strong><\/a> invece \u00e8 specializzato in progetti digitali che favoriscono anche l\u2019internazionalizzazione delle vendite online<\/strong>.<\/p>\n

    Scegliere le giuste piattaforme ma anche i giusti fornitori e partner: questi sono principi validi per aggiungere valore al tuo business B2B. <\/strong>[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][divider line_type=”No Line” custom_height=”10″][\/vc_column][\/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”2%” bottom_padding=”2%” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”5px” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” advanced_gradient_angle=”0″ gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” animation_type=”default” enable_animation=”true” animation=”fade-in” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” gradient_type=”default”][image_with_animation image_url=”12520″ image_size=”full” animation_type=”entrance” animation=”None” hover_animation=”none” alignment=”” border_radius=”none” box_shadow=”none” image_loading=”default” max_width=”100%” max_width_mobile=”default”][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text]\n

    Sapevi che BigCommerce, Multisafepay, Jmango e Calicantus sono stati i nostri partner<\/a> durante l\u2019evento Digital Commerce Days?<\/h4>\n

    Scopri i loro consigli, strategie e show case durante l\u2019evento. Iscriviti per ricevere i contenuti registrati.<\/h4>\n[\/vc_column_text][nectar_btn size=”large” open_new_tab=”true” button_style=”regular” button_color_2=”Accent-Color” color_override=”#0f33ce” solid_text_color_override=”#ffffff” icon_family=”none” text=”ISCRIVITI” margin_top=”10″ url=”https:\/\/www.digitalcommercedays.it\/iscriviti\/?utm_source=journal&utm_medium=journal&utm_id=Digital+Commerce+Days+2023″][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"

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