{"id":15048,"date":"2025-02-27T13:00:19","date_gmt":"2025-02-27T12:00:19","guid":{"rendered":"https:\/\/www.intesys.it\/journal\/?p=15048"},"modified":"2025-05-08T07:32:09","modified_gmt":"2025-05-08T05:32:09","slug":"comunicare-la-sostenibilita-come-valore-strategico-il-nostro-percorso","status":"publish","type":"post","link":"https:\/\/www.intesys.it\/journal\/marketing-e-commerce\/comunicare-la-sostenibilita-come-valore-strategico-il-nostro-percorso\/","title":{"rendered":"Comunicare la sostenibilit\u00e0 come valore strategico: il nostro percorso"},"content":{"rendered":"

Indice dei contenuti<\/span>
  1. L’Identit\u00e0 sostenibile di Intesys<\/a><\/li>
  2. La soluzione: un approccio collaborativo per comunicare la sostenibilit\u00e0<\/a><\/li>
  3. I risultati: un posizionamento ESG chiaro e integrato<\/a><\/li><\/ol><\/div><\/div><\/p>[vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text css=”” text_direction=”default”]Oggi pi\u00f9 che mai, la sostenibilit\u00e0 d\u2019impresa<\/a> \u00e8 un elemento fondamentale per il successo delle aziende. Non solo per rispettare l\u2019ambiente e la societ\u00e0, ma anche per rispondere agli obblighi di rendicontazione (CSRD) e alle aspettative degli stakeholder, che desiderano interagire con imprese responsabili. In questo contesto, in Intesys abbiamo scelto di comunicare la sostenibilit\u00e0 rendendola parte integrante della nostra identit\u00e0 aziendale, e utilizzando la comunicazione ESG (Environmental, Social, Governance) come strumento per rafforzare la strategia e creare valore per tutti i nostri stakeholder. <\/strong>[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text css=”” text_direction=”default”]\n

    L’Identit\u00e0 sostenibile di Intesys<\/h2>\n

    Fin dal 2004, abbiamo intrapreso un percorso volto alla sostenibilit\u00e0, avviando iniziative come l’adozione di energia 100% rinnovabile<\/strong>, la misurazione della Carbon Footprint<\/strong> e creando un ambiente di lavoro attento al benessere dei dipendenti. Questo impegno \u00e8 stato ulteriormente consolidato con l’adesione nel 2018 al Global Compact<\/strong><\/a> delle Nazioni Unite e la trasformazione in Societ\u00e0 Benefit nel 2022<\/strong>, con l’obiettivo di generare un impatto positivo sulla societ\u00e0 e sull’ambiente, oltre al profitto finanziario.<\/p>\n

    Anche se non soggetti ad alcun obbligo di rendicontazione CSRD<\/a>, nel tempo, abbiamo capito che per consolidare il nostro impegno ESG dovevamo fare di pi\u00f9 che semplicemente agire: era essenziale comunicare la sostenibilit\u00e0 in modo chiaro e coerente<\/strong>, sia all\u2019interno che all\u2019esterno, per far percepire la sostenibilit\u00e0 come un valore aggiunto alla nostra identit\u00e0 aziendale.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text css=”” text_direction=”default”]L\u2019obiettivo: comunicare la sostenibilit\u00e0 come asset strategico<\/strong><\/p>\n

    Il nostro obiettivo \u00e8 quello di avere una strategia di comunicazione ESG<\/a> strutturata, in grado di valorizzare le iniziative gi\u00e0 in atto e, al tempo stesso, di trasformare la sostenibilit\u00e0 in un asset strategico<\/strong>.<\/p>\n

    Per farlo, abbiamo intrapreso un percorso per garantire che ogni iniziativa ESG fosse comunicata in modo chiaro e coinvolgente, rendendo la sostenibilit\u00e0 una parte integrante della nostra identit\u00e0 e della nostra proposta di valore.
    \nIl nostro impegno verso la sostenibilit\u00e0 diventa cos\u00ec una risorsa che arricchisce il nostro business, rafforzando la nostra reputazione e trasmettendo valore ai nostri clienti, partner, dipendenti e ipotetici investitori.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”rgba(15,51,206,0.03)” bg_image=”15139″ bg_position=”center center” background_image_loading=”default” bg_repeat=”no-repeat” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” advanced_gradient_angle=”106″ shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”advanced” shape_type=”” advanced_gradient_display_type=”linear”][vc_column column_padding=”padding-4-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” constrain_group_2=”yes” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” advanced_gradient_angle=”0″ gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” gradient_type=”default”][vc_row_inner equal_height=”yes” content_placement=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/6″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][image_with_animation image_url=”14179″ image_size=”full” animation_type=”entrance” animation=”None” animation_movement_type=”transform_y” hover_animation=”none” alignment=”” border_radius=”none” box_shadow=”none” image_loading=”default” max_width=”custom” max_width_custom=”30%”][\/vc_column_inner][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” translate_x=”-50″ column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”5\/6″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default”][image_with_animation image_url=”15141″ image_size=”full” animation_type=”entrance” animation=”None” animation_movement_type=”transform_y” hover_animation=”none” alignment=”” border_radius=”none” box_shadow=”none” image_loading=”default” max_width=”custom” max_width_custom=”50px”][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”2\/3″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_custom_heading text=”ESG: Intesys per uno sviluppo sostenibile” font_container=”tag:h3|font_size:34px|text_align:left|line_height:42px” use_theme_fonts=”yes” css=””][nectar_btn size=”medium” open_new_tab=”true” button_style=”regular” button_color_2=”Accent-Color” solid_text_color_override=”#ffffff” icon_family=”none” text=”VISITA LA SEZIONE ESG” margin_top=”15″ url=”https:\/\/www.intesys.it\/sostenibilita-di-impresa\/”][\/vc_column_inner][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/3″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text css=”” text_direction=”default”]\n

    La soluzione: un approccio collaborativo per comunicare la sostenibilit\u00e0<\/h2>\n

    Per sviluppare una comunicazione ESG efficace, abbiamo scelto un approccio partecipativo che coinvolgesse ogni parte dell’azienda. In questo processo, abbiamo organizzato workshop di co-design<\/a> con i nostri leader e dipendenti per mappare le attivit\u00e0 ESG<\/strong> gi\u00e0 esistenti e identificare i valori<\/strong> fondamentali che avrebbero dovuto guidare la nostra comunicazione.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text css=”” text_direction=”default”]Abbiamo poi elaborato un Manifesto ESG<\/strong> che sintetizzasse in modo chiaro e diretto il nostro impegno, e abbiamo lavorato per integrarlo in tutti i touchpoint aziendali.<\/p>\n

    La creazione di una nuova identit\u00e0 visiva \u00e8 stata un passo fondamentale, con il rebranding del nostro logo e del payoff aziendale<\/strong>, adattandoli al nostro posizionamento sostenibile.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text css=”” text_direction=”default”]La comunicazione ESG \u00e8 stata poi integrata in modo coerente in tutti i nostri canali digitali<\/strong>, a partire dal sito web, per garantire una continuit\u00e0 visiva e contenutistica che rispecchiasse pienamente i valori di sostenibilit\u00e0 che abbiamo adottato.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_image=”15068″ bg_position=”center center” background_image_loading=”default” bg_repeat=”no-repeat” scene_position=”center” text_color=”light” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” enable_gradient=”true” color_overlay=”#000000″ advanced_gradient_angle=”0″ overlay_strength=”0.95″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”padding-4-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” constrain_group_2=”yes” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” advanced_gradient_angle=”0″ gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” gradient_type=”default”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/6″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][image_with_animation image_url=”10304″ image_size=”full” animation_type=”entrance” animation=”None” animation_movement_type=”transform_y” hover_animation=”none” alignment=”” border_radius=”none” box_shadow=”none” image_loading=”default” max_width=”custom” max_width_custom=”30%”][\/vc_column_inner][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”5\/6″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text css=”” text_direction=”default”]\n

    IL CASO INTESYS<\/h5>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”5\/6″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_custom_heading text=”Comunicazione ESG: rendere la sostenibilit\u00e0 un valore aziendale” font_container=”tag:h3|font_size:34px|text_align:left|color:%23ffffff|line_height:42px” use_theme_fonts=”yes” css=””][nectar_btn size=”medium” open_new_tab=”true” button_style=”see-through-2″ color_override=”#ffffff” hover_color_override=”#17fdb4″ hover_text_color_override=”#000000″ icon_family=”none” text=”LEGGI IL CASO STUDIO” margin_top=”15″ url=”https:\/\/www.intesys.it\/portfolio\/comunicazione-esg-rendere-la-sostenibilita-un-valore-aziendale\/”][\/vc_column_inner][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/6″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text css=”” text_direction=”default”]\n

    I risultati: un posizionamento ESG chiaro e integrato<\/h2>\n

    Il nostro percorso ci ha dimostrato che la sostenibilit\u00e0<\/strong> non \u00e8 solo un obiettivo etico o normativo, ma anche un fattore strategico<\/strong> che pu\u00f2 contribuire in modo significativo al successo aziendale.<\/p>\n

    Grazie a questo percorso di ESG Identity & Communication<\/a>, siamo riusciti a definire un posizionamento ESG chiaro e coerente<\/strong>, che ha rafforzato la nostra identit\u00e0 aziendale e ci ha permesso di creare valore aggiunto per tutti i nostri stakeholder. La sensibilizzazione dell’intera azienda sull’importanza della sostenibilit\u00e0 ha contribuito a creare un impegno condiviso, che ha impattato positivamente sul nostro business, migliorando la relazione con i clienti e creando nuove opportunit\u00e0 di crescita.<\/p>\n

    Inoltre, la coerenza nella comunicazione ESG ha aumentato la nostra reputazione come azienda responsabile e innovativa<\/strong>, generando fiducia ed engagement anche all’interno dell\u2019organizzazione.<\/p>\n

    Oggi, la sostenibilit\u00e0 \u00e8 diventata un pilastro fondamentale della nostra proposta di valore e continuer\u00e0 a guidare le nostre azioni e la nostra crescita, con l\u2019obiettivo di avere un impatto positivo su societ\u00e0, ambiente e persone, parallelamente al nostro impegno per l\u2019innovazione e la trasformazione digitale.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_image=”15138″ bg_position=”center center” background_image_loading=”default” bg_repeat=”no-repeat” scene_position=”center” text_color=”light” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” advanced_gradient_angle=”0″ overlay_strength=”0.8″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”padding-4-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” constrain_group_2=”yes” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” advanced_gradient_angle=”0″ gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” gradient_type=”default”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/6″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][image_with_animation image_url=”10304″ image_size=”full” animation_type=”entrance” animation=”None” animation_movement_type=”transform_y” hover_animation=”none” alignment=”” border_radius=”none” box_shadow=”none” image_loading=”default” max_width=”custom” max_width_custom=”30%”][\/vc_column_inner][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”5\/6″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text css=”” text_direction=”default”]\n

    ESG IDENTITY & COMMUNICATION<\/h5>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”2\/3″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_custom_heading text=”Trasforma l’obbligo di rendicontazione di sostenibilit\u00e0 in un vantaggio competitivo” font_container=”tag:h3|font_size:34px|text_align:left|color:%23ffffff|line_height:42px” use_theme_fonts=”yes” css=””][nectar_btn size=”medium” open_new_tab=”true” button_style=”see-through-2″ color_override=”#ffffff” hover_color_override=”#17fdb4″ hover_text_color_override=”#000000″ icon_family=”none” text=”SCOPRI DI PI\u00d9” margin_top=”20″ url=”https:\/\/www.intesys.it\/soluzioni\/esg-identity-communication\/”][\/vc_column_inner][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/3″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"

    [vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right”…<\/p>\n","protected":false},"author":4,"featured_media":15075,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[26,28],"tags":[777,635],"class_list":{"0":"post-15048","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-marketing-e-commerce","8":"category-sostenibilita","9":"tag-esg","10":"tag-sostenibilita"},"acf":[],"yoast_head":"\nComunicare la sostenibilit\u00e0 come vantaggio strategico<\/title>\n<meta name=\"description\" content=\"Comunicare la sostenibilit\u00e0 creando valore strategico per gli stakeholder e rafforzando l'identit\u00e0 aziendale. Il caso Intesys.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.intesys.it\/journal\/marketing-e-commerce\/comunicare-la-sostenibilita-come-valore-strategico-il-nostro-percorso\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Comunicare la sostenibilit\u00e0 come vantaggio strategico\" \/>\n<meta property=\"og:description\" content=\"Comunicare la sostenibilit\u00e0 creando valore strategico per gli stakeholder e rafforzando l'identit\u00e0 aziendale. Il caso Intesys.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.intesys.it\/journal\/marketing-e-commerce\/comunicare-la-sostenibilita-come-valore-strategico-il-nostro-percorso\/\" \/>\n<meta property=\"og:site_name\" content=\"Intesys Journal\" \/>\n<meta property=\"article:published_time\" content=\"2025-02-27T12:00:19+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-05-08T05:32:09+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.intesys.it\/journal\/wp-content\/uploads\/sites\/13\/2022\/02\/dem-journal-login-unico-europeo.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"250\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Alberto Mariutto\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/www.intesys.it\/journal\/wp-content\/uploads\/sites\/13\/2022\/02\/dem-journal-login-unico-europeo.jpg\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"Alberto Mariutto\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"9 minuti\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.intesys.it\/journal\/marketing-e-commerce\/comunicare-la-sostenibilita-come-valore-strategico-il-nostro-percorso\/\",\"url\":\"https:\/\/www.intesys.it\/journal\/marketing-e-commerce\/comunicare-la-sostenibilita-come-valore-strategico-il-nostro-percorso\/\",\"name\":\"Comunicare la sostenibilit\u00e0 come vantaggio strategico\",\"isPartOf\":{\"@id\":\"https:\/\/www.intesys.it\/journal\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.intesys.it\/journal\/marketing-e-commerce\/comunicare-la-sostenibilita-come-valore-strategico-il-nostro-percorso\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.intesys.it\/journal\/marketing-e-commerce\/comunicare-la-sostenibilita-come-valore-strategico-il-nostro-percorso\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.intesys.it\/journal\/wp-content\/uploads\/sites\/13\/2025\/02\/comunicare-la-sostenibilita.png\",\"datePublished\":\"2025-02-27T12:00:19+00:00\",\"dateModified\":\"2025-05-08T05:32:09+00:00\",\"author\":{\"@id\":\"https:\/\/www.intesys.it\/journal\/#\/schema\/person\/33d80ffad28beb384e11def509a7aaea\"},\"description\":\"Comunicare la sostenibilit\u00e0 creando valore strategico per gli stakeholder e rafforzando l'identit\u00e0 aziendale. Il caso Intesys.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.intesys.it\/journal\/marketing-e-commerce\/comunicare-la-sostenibilita-come-valore-strategico-il-nostro-percorso\/#breadcrumb\"},\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.intesys.it\/journal\/marketing-e-commerce\/comunicare-la-sostenibilita-come-valore-strategico-il-nostro-percorso\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\/\/www.intesys.it\/journal\/marketing-e-commerce\/comunicare-la-sostenibilita-come-valore-strategico-il-nostro-percorso\/#primaryimage\",\"url\":\"https:\/\/www.intesys.it\/journal\/wp-content\/uploads\/sites\/13\/2025\/02\/comunicare-la-sostenibilita.png\",\"contentUrl\":\"https:\/\/www.intesys.it\/journal\/wp-content\/uploads\/sites\/13\/2025\/02\/comunicare-la-sostenibilita.png\",\"width\":1920,\"height\":1440,\"caption\":\"comunicare la sostenibilit\u00e0\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.intesys.it\/journal\/marketing-e-commerce\/comunicare-la-sostenibilita-come-valore-strategico-il-nostro-percorso\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.intesys.it\/journal\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Comunicare la sostenibilit\u00e0 come valore strategico: il nostro percorso\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.intesys.it\/journal\/#website\",\"url\":\"https:\/\/www.intesys.it\/journal\/\",\"name\":\"Intesys\",\"description\":\"Ogni settimana nuovi articoli dedicati al mondo della trasformazione digitale!\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.intesys.it\/journal\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"it-IT\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.intesys.it\/journal\/#\/schema\/person\/33d80ffad28beb384e11def509a7aaea\",\"name\":\"Alberto Mariutto\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\/\/www.intesys.it\/journal\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/83523a26d35fdb94b6fb6336bd0592f29ee1e2801b1734c52b1eba8c38aae9fc?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/83523a26d35fdb94b6fb6336bd0592f29ee1e2801b1734c52b1eba8c38aae9fc?s=96&d=mm&r=g\",\"caption\":\"Alberto Mariutto\"},\"description\":\"Alberto coordina il Team Marketing di Intesys e, come Digital Strategist, accompagna i clienti nello sviluppo di progetti di Digital Marketing che siano in grado di raggiungere gli obiettivi di business, e al contempo permettano agli utenti di soddisfare i propri bisogni o desideri. Come Sustainability Manager, gestisce tutti gli aspetti aziendali correlati alle tematiche di Sostenibilit\u00e0.\",\"url\":\"https:\/\/www.intesys.it\/journal\/autore\/alberto-mariutto\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Comunicare la sostenibilit\u00e0 come vantaggio strategico","description":"Comunicare la sostenibilit\u00e0 creando valore strategico per gli stakeholder e rafforzando l'identit\u00e0 aziendale. Il caso Intesys.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.intesys.it\/journal\/marketing-e-commerce\/comunicare-la-sostenibilita-come-valore-strategico-il-nostro-percorso\/","og_locale":"it_IT","og_type":"article","og_title":"Comunicare la sostenibilit\u00e0 come vantaggio strategico","og_description":"Comunicare la sostenibilit\u00e0 creando valore strategico per gli stakeholder e rafforzando l'identit\u00e0 aziendale. Il caso Intesys.","og_url":"https:\/\/www.intesys.it\/journal\/marketing-e-commerce\/comunicare-la-sostenibilita-come-valore-strategico-il-nostro-percorso\/","og_site_name":"Intesys Journal","article_published_time":"2025-02-27T12:00:19+00:00","article_modified_time":"2025-05-08T05:32:09+00:00","og_image":[{"width":600,"height":250,"url":"https:\/\/www.intesys.it\/journal\/wp-content\/uploads\/sites\/13\/2022\/02\/dem-journal-login-unico-europeo.jpg","type":"image\/jpeg"}],"author":"Alberto Mariutto","twitter_card":"summary_large_image","twitter_image":"https:\/\/www.intesys.it\/journal\/wp-content\/uploads\/sites\/13\/2022\/02\/dem-journal-login-unico-europeo.jpg","twitter_misc":{"Scritto da":"Alberto Mariutto","Tempo di lettura stimato":"9 minuti"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.intesys.it\/journal\/marketing-e-commerce\/comunicare-la-sostenibilita-come-valore-strategico-il-nostro-percorso\/","url":"https:\/\/www.intesys.it\/journal\/marketing-e-commerce\/comunicare-la-sostenibilita-come-valore-strategico-il-nostro-percorso\/","name":"Comunicare la sostenibilit\u00e0 come vantaggio strategico","isPartOf":{"@id":"https:\/\/www.intesys.it\/journal\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.intesys.it\/journal\/marketing-e-commerce\/comunicare-la-sostenibilita-come-valore-strategico-il-nostro-percorso\/#primaryimage"},"image":{"@id":"https:\/\/www.intesys.it\/journal\/marketing-e-commerce\/comunicare-la-sostenibilita-come-valore-strategico-il-nostro-percorso\/#primaryimage"},"thumbnailUrl":"https:\/\/www.intesys.it\/journal\/wp-content\/uploads\/sites\/13\/2025\/02\/comunicare-la-sostenibilita.png","datePublished":"2025-02-27T12:00:19+00:00","dateModified":"2025-05-08T05:32:09+00:00","author":{"@id":"https:\/\/www.intesys.it\/journal\/#\/schema\/person\/33d80ffad28beb384e11def509a7aaea"},"description":"Comunicare la sostenibilit\u00e0 creando valore strategico per gli stakeholder e rafforzando l'identit\u00e0 aziendale. Il caso Intesys.","breadcrumb":{"@id":"https:\/\/www.intesys.it\/journal\/marketing-e-commerce\/comunicare-la-sostenibilita-come-valore-strategico-il-nostro-percorso\/#breadcrumb"},"inLanguage":"it-IT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.intesys.it\/journal\/marketing-e-commerce\/comunicare-la-sostenibilita-come-valore-strategico-il-nostro-percorso\/"]}]},{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/www.intesys.it\/journal\/marketing-e-commerce\/comunicare-la-sostenibilita-come-valore-strategico-il-nostro-percorso\/#primaryimage","url":"https:\/\/www.intesys.it\/journal\/wp-content\/uploads\/sites\/13\/2025\/02\/comunicare-la-sostenibilita.png","contentUrl":"https:\/\/www.intesys.it\/journal\/wp-content\/uploads\/sites\/13\/2025\/02\/comunicare-la-sostenibilita.png","width":1920,"height":1440,"caption":"comunicare la sostenibilit\u00e0"},{"@type":"BreadcrumbList","@id":"https:\/\/www.intesys.it\/journal\/marketing-e-commerce\/comunicare-la-sostenibilita-come-valore-strategico-il-nostro-percorso\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.intesys.it\/journal\/"},{"@type":"ListItem","position":2,"name":"Comunicare la sostenibilit\u00e0 come valore strategico: il nostro percorso"}]},{"@type":"WebSite","@id":"https:\/\/www.intesys.it\/journal\/#website","url":"https:\/\/www.intesys.it\/journal\/","name":"Intesys","description":"Ogni settimana nuovi articoli dedicati al mondo della trasformazione digitale!","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.intesys.it\/journal\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"it-IT"},{"@type":"Person","@id":"https:\/\/www.intesys.it\/journal\/#\/schema\/person\/33d80ffad28beb384e11def509a7aaea","name":"Alberto Mariutto","image":{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/www.intesys.it\/journal\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/83523a26d35fdb94b6fb6336bd0592f29ee1e2801b1734c52b1eba8c38aae9fc?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/83523a26d35fdb94b6fb6336bd0592f29ee1e2801b1734c52b1eba8c38aae9fc?s=96&d=mm&r=g","caption":"Alberto Mariutto"},"description":"Alberto coordina il Team Marketing di Intesys e, come Digital Strategist, accompagna i clienti nello sviluppo di progetti di Digital Marketing che siano in grado di raggiungere gli obiettivi di business, e al contempo permettano agli utenti di soddisfare i propri bisogni o desideri. Come Sustainability Manager, gestisce tutti gli aspetti aziendali correlati alle tematiche di Sostenibilit\u00e0.","url":"https:\/\/www.intesys.it\/journal\/autore\/alberto-mariutto\/"}]}},"_links":{"self":[{"href":"https:\/\/www.intesys.it\/journal\/wp-json\/wp\/v2\/posts\/15048","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.intesys.it\/journal\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.intesys.it\/journal\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.intesys.it\/journal\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.intesys.it\/journal\/wp-json\/wp\/v2\/comments?post=15048"}],"version-history":[{"count":12,"href":"https:\/\/www.intesys.it\/journal\/wp-json\/wp\/v2\/posts\/15048\/revisions"}],"predecessor-version":[{"id":15311,"href":"https:\/\/www.intesys.it\/journal\/wp-json\/wp\/v2\/posts\/15048\/revisions\/15311"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.intesys.it\/journal\/wp-json\/wp\/v2\/media\/15075"}],"wp:attachment":[{"href":"https:\/\/www.intesys.it\/journal\/wp-json\/wp\/v2\/media?parent=15048"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.intesys.it\/journal\/wp-json\/wp\/v2\/categories?post=15048"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.intesys.it\/journal\/wp-json\/wp\/v2\/tags?post=15048"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}